The Brand

The identity of the Salini Impregilo Group is established through an innovative brand, which summarizes the Group's new positioning as a global player in the construction sector.

Five simple strokes drawn to represent Salini Impregilo's world: five elements, the five continents in which the company works, a globe that is represented in a modeless form. This graphical representation evokes a dynamic movement of expansion and growth, the "implementation" of a larger scenario, an idea that becomes a project, a system.

The brand highlights how Salini Impregilo, a company that is established from the merger of two very important companies, is not just the sum of Salini and Impregilo, but a much more important and significant integration of people and skills: "one world, one vision, one brand".

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Video: La nascita del marchio Salini Impregilo